Category : Blogs

Influence vs Advocacy vs Authenticity

I went to 2 events last week where the speaker on show was Mark W Schaefer; TechMAP and BLOOM Worldwide’s Return on Influence event. Mark wrote a book on Return on Influence some time back, and was in the UK on tour; talking about the effect of anyone gaining Klout personified influential status – the [...]

Share

Shoes, Mild Porn and Flippin’ Infographics… Welcome Pinterest!

I hope I never need Pinterest. For those have been hibernating over winter, a cascade of a visual sharing has swept across our internet pages with the renaissance of Pinterest – the hottest `new` (it’s not) social platform (I’m not sure it’s that either) on the block (Apt. Knives do spring to mind…). Pictures, images [...]

Share

When ‘Being Social` Just Doesn’t Cut It Anymore…

It’s changing. I’ve read some good commentaries recently on the evolution of we know to be social media, and some of the psychological and behavioral changes. With excitement and evolution comes growth, then subsequently crowds, then subsequently noise, then subsequently change in etiquette, then subsequently irritation, then subsequently indifference,  then all of a sudden… anonymity. Oh. So [...]

Share

Steve Discussing the Future of Recruitment Agencies at #TruLondon

We went to #trulondon last week to top up our feed of new ideas and innovation in recruitment practice at the best event to do it! Steve led a track on the Social Agency, and it created some great discussion, and really nice to see Kevin Green from the REC participating. Lead sponsors Jobsite were [...]

Share

One Simple Message: Don’t Charge the Unemployed to Work…

In the last week or so, many of the recruitment industry have been stunned by the article in The Recruiter about Etsio – a company who charge unemployed graduates for internship opportunities. I have read some people suggest this is smart business opportunism – high unemployed rate of graduates, cost concerns amongst businesses – perfect solution. Call [...]

Share